Associate, Direct Marketing
Smile Train is changing the world one smile at a time. We’re always on the hunt for curious, passionate, and innovative thinkers to join our team, to help us do what we do better. If that’s you, please read on.
Smile Train is an international nonprofit headquartered in New York. Our mission is to transform the life of every person impacted by cleft lip and palate. We train and support doctors and medical professionals to provide free life-changing comprehensive cleft treatment to our beneficiaries. Our sustainable model has allowed us to reach 1.5 million children in 90+ countries to date and we’re just getting started. We are truly changing the world one smile at a time.
We are seeking a Direct Marketing Associate to join our team. This new role will provide hands-on experience managing mass marketing campaigns over several fundraising channels for an international charity. The Direct Marketing Associate will assist in the implementation, management, and review of individual giving campaigns, with the support of internal staff and the management of agency partners.
The Direct Marketing Associate reports to the Senior Director, Direct Marketing but will work closely with all members of the Direct Marketing team, aiding where needed across the department, in both offline and online fundraising programs. This Associate will assist in delivering on the mission of the Direct Marketing department to acquire, retain, convert, and upgrade donors, via fundraising programs, such as direct mail, telemarketing, DRTV, email, paid search, banner ads, and social media fundraising – generating substantial revenue for Smile Train’s cleft care programs.
This is a full-time staff position based at our headquarters in New York City, starting as soon as possible. If you are interested, please read more below.
Responsibilities
- Review donor-facing communications for grammar, accuracy, and brand compliance
- Provide creative input for development of campaign materials
- Assess performance of marketing campaigns by evaluating results against target key performance indicators (KPI)
- Perform database reporting and basic quantitative analysis
- Coordinate with other internal departments to gather copy and creative assets to compile for donor-facing email creation
- Attend weekly campaign review meetings with the Direct Marketing team to monitor performance of programs
- Submit and process invoices
- Ensure quoted campaign costs are within budget
- Perform miscellaneous administrative tasks, such as scheduling meetings, taking notes during meetings, and the occasional filing of direct mail samples
Qualifications
Our ideal candidate has:
- Bachelor’s degree in marketing, communications, business, non-profit organization management, statistics, or related field
- Passion for international health
- Comfort with basic quantitative analysis
- Strong written communication skills
- Keen attention to detail and organizational skills
- Strong time management
Application details
Smile Train is an equal opportunity employer, committed to inclusive hiring and dedicated to diversity in our work and staff. We strongly encourage candidates from all groups and communities to apply.
To apply, please complete the application through the link provided. Include a copy of your resume and a cover letter that describes why you believe you would be a good fit for Smile Train and this role.
Applications will be reviewed on a rolling basis, but we encourage interested applicants to apply as soon as possible.