Media Genome Analyst - Fall 2021 Intern (Unpaid-Remote)
Katch is an entertainment data analytics startup that provides marketers and content producers with audience insights derived from the Katch Media Genome. Hollywood is in trouble: too many new choices in movies, series, and streaming platforms have consumers frustrated deciding what to watch. Meanwhile, the very same streaming services are desperately competing for subscribers, with new platforms emerging each week.
The legacy of Hollywood needs a new way of understanding and analyzing content - an empirical, objective way of organizing itself. Enter the Katch Media Genome - an advanced language that captures the unique, personalized reasons of why we like what we like. Designed by Dr. Nolan Gasser, architect of the original Pandora Music Genome, the genome is the foundation of Katch’s analytics and recommendation technology.
Katch is looking for remote film student interns this fall to watch and analyze films, helping us break down each film into the basic elements that may drive its level of appeal to audiences. Interns will have the opportunity to go through our rigorous Media Genome training program, and will gain an entirely new perspective in the way they consume content.
Interns will also have the opportunity to learn from weekly industry speakers, meet with the Katch team, and network amongst our large intern class & alumni. This is an unpaid internship where students should be able to receive course credit or university approval - you must be a student to apply. All work will be done remotely, with the internship running from Monday, September 13thto Friday, December 17th- details to apply below.
Intern Responsibilities:
● Watch and analyze films and TV shows in order to code them via the Katch Media Genome
● Participate in focus groups, KatchU presentations, discussion groups, and networking events, as desired
● During the academic year, the internship commitment will be a minimum of 12-15 hours/week
Required Skills/Knowledge
● A love of film and/or TV series, and an interest in watching and analyzing content
● An academically-minded awareness of all aspects of film and TV: plot, themes, character, cinematography, editing, sound design, etc.
● A curiosity about why distinct audiences gravitate toward and away from individual films and shows
Learning/Networking Opportunities:
● The Katch Media Genome is a breakthrough, interdisciplinary taxonomic approach to film/TV analysis, capturing empirical and experiential elements across all content parameters
● Insights gained through the analysis process, including intensive practice of film analysis as well as the connection between the “genomic” data and user preferences, will enhance the career opportunities of interns–whether on the creation, direction or marketing side of the business
● Katch is dedicated to fostering community among the interns through a variety of channels: workshopping opportunities for interns’ personal creative projects, special Q&A events with current industry leaders, discussion groups for topics of shared interest, team game nights, and more
Submit your application at the following link: Media Genome Intern Application, and send a copy of your resume to Hannah Greenbaum, Katch University Program Manager at interns@KatchData.com